H+A Marketing+PR

May 17, 2018

Generation whY? Irish Teens’ use of Social Media

Boomer, Generation X and Y and now iGen. These are audiences that Irish marketers and PR pros have to leverage and genuinely interact with every day. Communicating through social media is of course the obvious medium, but how and why are teens using social media, particularly Irish teens? The latest research from iReach reveals many learnings and insights. We were also delighted to talk to a Transition Year student, Cliona Cassidy, who joined us for work experience recently. Here is our take on it.

TAGS: Marketing,  Consumer PR,  Digital,  Social Media 
Apr 26, 2018

KNORR Student Chef of the Year Competition

Seven student chefs from across the island battled it out to be crowned the KNORR Student Chef of the Year 2018. 

TAGS: Marketing,  Corporate PR,  Consumer PR 
Apr 9, 2018

Spring Cleaning and Planning

As the old proverb says, April showers bring May flowers. This also applies to your PR and marketing activity. Never underestimate the value of spending time spring cleaning and planning for your media campaigns and events

TAGS: Consumer PR 
Feb 15, 2018

Letting the Research Inform the Campaign

H+A Marketing + PR worked with the Banking and Payments Federation Ireland to launch FraudSMART and Ireland’s first Fraud Awareness Week. 

TAGS: Marketing 
Feb 15, 2018

Aligning a Brand with the Right Ambassador

Finding an authentic voice to endorse your brand is the key to corporate storytelling and engaging your target market with a recognisable individual that ‘fits’ with the brand.

TAGS: Marketing